Hyper Customized Objects


How would emerging technology affect the production cycle of domestic products?


This grotesque artifact is a hybrid object of a human hand and a mug. The 3D printed mug is created by 3D scanned hand and joined it to a digitally sculpted mug in a CAD program.


Customized products have been widely known as a proven marketing strategy which targets our natural desire for a ‘personal and unique’ object. However, since the emergence of mass production which was enabled by the industrial revolution, most of the products on the market have been produced to fulfill universal needs and preferences as a group of consumer. This universal design oriented production has caused expelling individuals from the process of making decisions.


This work was executed to demonstrate how emerging manufacturing processes could put back individuals into the cycle of productions.

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